Who doesn’t love a good bargain? Silly question really, everyone does! I came across a new website called Guzzle, which aims to provide, us South Africans, with a place to track down specials. Let’s call it a specials engine to be cool shall we? :) The best part about this website is that it covers appliances, cell phones, electronics and even groceries, so it’s not locked into a niche, which so many of these sites are.
Good items being shown on the website come from the major retailers in South Africa, Pick ‘n Pay, Makro, Dion Wired and Game, so it’s all the major brands in one easy and convenient place for you.
5 reasons why I like Guzzle:
- The website itself doesn’t sell anything, it’s purely an aggregator. What this means is that the website incurs the costs as a service purely for the public and the only way the website can be a success is if all of us visit it and talk about it, like I am doing here.
- When you choose to “buy” a product on the website, you are given details as to which store is selling the product and the best part, it looks for the closest place to your location.
- You can choose to set your location on the site and then decide how close the shops should be to you. In other words, I chose “Cape Town” as my location and said I wanted to see all specials within “50km” from where I am – bonus!
- Guzzle alerts are quite wicked - Someone signed up for a Guzzle alert on the Canon D600, for example, would have seen the camera’s price drop dramatically in under a month: from R9999 at Makro, to R9495 at Orms, finally appearing at R8499 at Makro. By singing up for alerts, you’re able to monitor the item you’d like and then purchase it at its best price.
- You don’t have to sign up to find the specials, which is quite rare these days, this website really is about the consumer!
The project is a self founded project, it’s not a marketing strategy or VC funded venture, the owners want to service the consumer. The owner told me that a great thing about the website is that it exposes prices to the consumer, which prevents us (the consumer) from spending money we shouldn’t be spending. Now I think that’s awesome.
Before I go, let me just mention that next Tuesday we giving away prizes, guests can just look at our http://www.facebook.com/GuzzleSA page for the competition details. Guzzle is giving away a Nintendo Wii Sports, Digital camera’s, TV etc, we just gave away R1000 cash.

For all SA’s Newspaper and Catalogue Specials, go to Guzzle.co.za.
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